Articles

Different oxidants

The choice of peroxide depends on the intended use and coloring technique. Three different SensiDO peroxides available. Read more >>

Reasons for metal accumulation

Benefits of metal removal and deep cleaning. Read more >>

Contest winners

We held Nordic Shades image competition on Instagram. Read more >>

Slalp - Chemist's perspective

What is scalp and what is happening there? How to take care of it? Read more >>

New shades available

SensiDO Nordic Shades expanded with some darker and deeper shades. Read more >>

Sustainable manufacturing

We strive reducing our carbon footprint through all of our processes. Read more >>

Innovation against pollen

Prevents street and pollen dust and air pollution particles from sticking to the surface of the hair. Read more >>

Animal testing in cosmetics

Did you know that all cosmetic products here are not tested on animals? Read more>>

How to recycle?

All of our packaging has recycling symbols that explain what material it is made of. Read more >>

What is hair life cycle?

Healthy scalp is important part of healthy hair growth. Take a closer look. Read more >>

Key flag symbol for SensiDO!

SensiDO is first hair color in Finland with Key flag symbol. Read more >>

Why oat oil?

This versatile conditioning component helps maintain and strengthen skin and hair barrier function. Read more >>

Moisturizing vs. hydrating

We use often terms moisturizing or hydrating, but have you ever paid attention to what is the difference between the two? Read more >>

Nordic Shades

Dreaming of scandinavian blonde? Create it with SensiDO Nordic Shades. Read more >>

DS tips & tricks

We have put together use tips for some of your styling favorites! Read more >>

Exfoliate your scalp

Read why you should start taking care of your scalp with System 4 products. Read more >>

Embrace curls

What is Curly Girl method? Find right products to embrace your natural curls! Read more >>